Access North Georgia

Initially launched in 2000, AccessNorthGA.com was the first online news source in the Northeast Georgia area, and has since become a leader in online news while also serving as a much needed community resource.

As technology evolved, the company decided it was time to overhaul their existing site and introduce cutting-edge applications to enhance the user experience. AccessNorthGA.com turned to local Internet marketing and design powerhouse, Red Clay Interactive, to bring them to the next level in online news.

After an extensive competitive analysis and research into new video technology, Red Clay developed a comprehensive set of recommendations to secure the company's position as a pioneer in the media industry.

Continued updates, the most recent coming in August of 2008, has helped the site maintain its status as a news leader for thier target market. The site boasts many new features, most notable being an AV Media Center for online radio and in-studio TV newscasts pertaining solely to the northeast Georgia area.

Plus, an integrated backend platform allows reporters to log in individually and manage their own stories while also allowing users to comment on news stories and manage classifieds, business directory listings, and email newsletters under one login ID.

The new AccessNorthGA.com site also provides parent company Jacobs Media with a unique offering for advertisers. Local and national integrated advertising programs are now possible that include radio and TV ads, and multimedia and interactive Internet ads.