The Kwad

Wearing your heart on your sleeve never looked so good

The Kwad is a user designed T-Shirt company that serves the Greek organizations of the Historically Black Colleges. Engaging the 1.2 million students and alumni of the Black Greek Letter Organizations, the site allows users to design and upload their own T-Shirt prints. In addition, visitors to the site can rate the designs and purchase the best reviewed shirts through the robust eCommerce design. With all of the user generated content and input, the Kwad has a social network feel. And with the final product, Red Clay has helped The Kwad deliver campus pride across the nation.